Advertising

Palmolive

Good Housekeeping, March 1975
Another attempt at utilizing a fictitious spokesperson. Madge the manicurist surprised customers who discovered they soaked their fingernails in dishwashing liquid.

T H E   E N D


Yale University Library and Sociology Department. The Social Life of Cities.
This Page Last Modified: February 7, 1997
Copyright 1996-97, Yale University. All rights reserved.

URL is http://www.yale.edu/socdept/slc